Cut Through the Noise.
If you’re a creative entrepreneur,
you get it.
Marketing your business and selling your product is hard work. You know it’s a necessary part of business, but you have a hard time pinning down exactly what to say and how to say it. Maybe this sounds familiar...
You’re searching for perfect customers, but don’t know where to find them.
You’ve found your dream customers, but for some reason they aren’t converting.
There is so much to think about, where do you start?
Stop selling, start telling your story.
Begin with the most important question you can ask about your business: Why?
By knowing, understanding, and accepting Your Why, marketing becomes easier.
You'll authentically connect with your dream customers, attracting them to
you rather than chasing after them.
You'll no longer feel like you're selling 24/7—instead you're simply telling your story.
Own Your Why isn’t about increasing your email list in 7 days;
it’s about setting your business up for the next 7+ years.
Own Your Why teaches you how to:
Authentically market your business to cut through the noise without adding to it
Connect with your customers and focus on building genuine relationships
Create a thoughtful and intentional marketing plan that works for your business
Develop an overarching marketing strategy to build your business for the long-term
Here’s what you'll learn:
1. Authentic Marketing, the Best Way to Grow Your Business
We'll begin with an exploration of Your Why. You'll establish a future vision for your business that is not only sustainable, but authentic to you.
2. How to Stand Out in a Saturated Market
You are a truly unique being and there are people who want exactly what you have to offer. We’ll discover your most distinctive qualities to help you stand out in the crowd and connect with your most ardent fans.
3. Confidently Describe What You Do & Set Pricing
Incorporating Your Why into your business will lead to big shifts, all by making small + intentional changes. We'll explore pricing exercises to give you confidence about what you're charging and allow you to set attainable revenue goals.
4. Define Your Sales Funnel
It's important to know where and when to connect with your community. This lesson will show you the way to identify systems that will ensure you are reaching all of your customers in the most meaningful way and guiding them through the process of getting to know you.
5. Developing a Marketing Strategy that Works
No business is the same. We'll determine the exact marketing plan that will work best for you by learning about marketing best practices and learning to tune into what your intuition says is the right next move.
It's time to start planning your business retreat!
In addition to the downloadable Own Your Why: Self-Paced lessons, you will also receive...
Take action with guided worksheets
Membership to private Facebook group
Learn along with other OYW graduates and participate in monthly Hot Seat calls
To updated content and a community of like-minded business owners
What are you waiting for?
Invest in your business today.
I’m your instructor, Maggie.
I understand how hard it is to own your own business. You work tirelessly each day to maintain all the daily tasks, while simultaneously trying to plan for the future. It can be nearly impossible to take the time to develop your marketing strategy, especially when you feel like you never. have. the. time.
But I promise you—it is so worth it.
After discovering My Why for my business, I have the confidence and clarity to make decisions with ease. All because I know that if it doesn’t support My Why, then I don’t need to pursue it. Having this clarity is freeing, and ultimately, it has allowed me to save time while growing my business in a manner that is true to me.
Own Your Why is a no-bullshit marketing program full of love, encouragement, and actionable steps for your business.
You need this if...
- You are a creative entrepreneur desperate to have dedicated time to focus on growing your business.
- You are ready to learn about how to establish a long-term marketing plan.
- You have attended a few branding/marketing workshops that are perfectly Insta-worthy, but left you wanting more than just a full camera roll.
- You want guidance and to be held accountable to get the work done.
- You're looking for the perfect D.I.Y. day or weekend retreat for your business.
I would describe Maggie's Own Your Why program by saying the heart of it was to get clear on the purpose of my business—the why behind my work and from that place of clarity, feel empowered to move forward with my business strategy. That clarity has become a new lens to market through—one that feels less contrived, less pushy and more honest, more myself. Maggie's program is full of reflecting questions, worksheets and resources that you can re-visit as your business evolves and will remain applicable and foundational. To other creative solopreneurs, I could not recommend this enough.
– Melody, Melody's Joy
Own Your Why is an intensive marketing program that feels like therapy for your business! It's easy to get caught up in the day to day busyness of running a business. This program will challenge you to step back and identify your North Star (your "why") that will influence every other decision that you make.
– Catelyn, The Distillery
Maggie doesn't care too much about trends or fads —you won't get gimmicky marketing tactics that will leave you feeling sleazy. Instead, you'll get a strategic plan that you'll be able to refer to for years. Maggie teaches from her soul and is all about no bullshit marketing. She'll help you get down to the nitty-gritty of your business’ soul like no one else can. She'll call you out (nicely, always nicely) on your mental blocks and the fears that are holding you back, and will help you create detailed action plans to get to where you dream of being. And then she'll hold you accountable and ensure that you're actually doing the work and walking the walk and not just talking the talk. Maggie is a trusted advisor and someone I know I can count on to have my best interest at heart. I cannot tell you how rare that is. You need this girl in your corner.
– Allie, Verb House Creative
This program is a great mix of technical marketing knowledge and personal growth prompts. It's not just about your business. It's about creating a life that you want to live, where your work is your passion and it seamlessly integrates into your everyday. Your work always supports your Why, and your Why really is at the core of you!
To recap, here's what you'll get:
- A clear understanding of Your Why and how it's the most powerful weapon you'll have for your business.
- An action plan of how to authentically connect with your dream customers.
- A solid grasp of marketing foundations and how to apply them to your business.
- An introspective marketing plan to not only achieve your next big business goal, but to use as a repeatable framework to use for years to come.
Are you ready to Own Your Why?
Pre-orders are open until May 25th. As an early adopter of Own Your Why: Self-Paced, you will receive an exclusive Own Your Why Kit with your purchase to help inspire and encourage you along your small business journey.
F . A . Q. s
What if I haven’t launched yet?
Perfect–we’ll get you ready!
What can I expect after signing up?
You will receive the the digital download of Own Your Why: Self-Paced immediately after your purchase. If for some reason you do not receive that within an hour after purchasing, please email me at email@example.com. That email will include the download for the Program and Workbook PDFs and the link to join the Own Your Why Facebook group.
Are there any extra costs?
Not at all! However, you will have the option to purchase an add-on 60-minute Strategy Session with me at a discounted price of $100 if you add it to your Own Your Why: Self-Paced ticket. This can be great if you think you'll want a little bit of prep work before your day, or to help you bring everything together once you've gone through it all. Interested in that deal? Sign up right here.
What if I need support after the class?
I host weekly Virtual Office Hours that are free. These 1-on-1 video chats are a great way to get answers fast. Sign up for your 30-minute slot here. If you’d like more personalized attention, then I’d love to chat with you about becoming a MaggieGentry client.
Are there any sample lessons I can look at?
I'm so glad you asked! I love that you're interested in learning more about Own Your Why. I've created a condensed (and completely complimentary) 5-week series of mini-lessons exactly for this reason! Once you sign up and confirm your email address, you'll receive the first mini-lesson from Own Your Why + downloadable worksheet to help you better understand the concepts and really get clear on what it is you want for your business. Email me those mini-lessons!
Although I’m certain you’ll gain incredible insights that will last you for years to come, if you work through Own Your Why: Self-Paced and realize it’s not for you, then I will offer you a full refund. No hurt feelings, and no crazy hoops to jump through. You have 30 days after downloading to let me know that it’s not working out, and I will send you a 100% refund.
STILL NOT SURE?
I get it! It’s a lot of money and time to invest in your business. So how can you be certain this is right for you? Here are some things you may be thinking:
I’m a few years into my business, do I need this?
Yes, you’ll hear me say this, but marketing is a constant experiment and you must be willing to always adapt and change. With that in mind, it’s a great program for any creative entrepreneur, regardless of what stage of business you’re currently in.
How do I know these strategies will work for me? I’ve spent money on other marketing e-courses and challenges before and wasn’t happy with the results?
This is not about tricks and quick fixes. The content we cover is about marketing foundations to help you grow a healthy business from the inside out. We start with your core values and build from there, so this is about building your business with intention using marketing principles that have been taught in university classrooms for decades.
All of this talk of marketing strategy is pretty general, couldn't I find all of this with a quick Google search?
Feel free to sift through all the materials online, but with Own Your Why: Self-Paced, you get my expertise (BBA in Marketing from the University of Texas, plus 7 years of marketing experience) in a condensed version that's structured to empower you by breaking down the myths of marketing. Not only that, but you will walk away with a step-by-step plan for how to achieve your next business goal.
It is My Why to see you succeed. And you can only be successful if this is truly a good fit for you, so if you have any lingering questions, I’d love to hear from you. Email me directly at firstname.lastname@example.org, and let’s make sure it is exactly what you need.