Cut Through the Noise.
If you’re a creative entrepreneur,
you get it.
Marketing your business and selling your product is hard work. You know it’s a necessary part of business, but you have a hard time pinning down exactly what to say and how to say it. Maybe this sounds familiar...
You’re searching for perfect customers, but don’t know where to find them.
You’ve found your dream customers, but for some reason they aren’t converting.
There is so much to think about, where do you start?
Stop selling, start telling your story.
Begin with the most important question you can ask about your business: Why?
By knowing, understanding, and accepting your Why, marketing becomes easier. You'll authentically connect with your dream customers, attracting them to you rather than chasing after them.
You'll no longer feel like you're selling 24/7 – instead you're simply telling your story.
Own Your Why isn’t about increasing your email list in 7 days;
it’s about setting your business up for the next 7+ years.
Own Your Why teaches you how to:
Authentically market your business to cut through the noise without adding to it
Connect with your customers and focus on building genuine relationships
Create a thoughtful and intentional marketing plan that works for your business
Develop an overarching marketing strategy to build your business for the long-term
Here’s what you'll learn each week:
Week 1: Authentic Marketing, the Best Way to Grow Your Business
The course begins with an exploration of Your Why. You'll establish a future vision for your business that is not only sustainable, but authentic to you.
Week 2: How to Stand Out in a Saturated Market
You are a truly unique being and there are people who want exactly what you have to offer. We’ll discover your most distinctive qualities to help you stand out in the crowd and connect with your most ardent fans.
Week 3: Confidently Describe What You Do & Set Pricing
Incorporating Your Why into your business will lead to big shifts, all by making small changes. Next, we'll explore pricing exercises to give you confidence about what you're charging and allow you to set attainable revenue goals.
Week 4: Define Your Sales Funnel
Identify how systems will ensure that you are reaching all of your customers in the most meaningful way and guiding them through the process of getting to know you.
Week 5: Developing a Marketing Strategy that Works
Determine the exact marketing plan that will work best for you by learning about best practices and current trends.
Attend LIVE weekly presentations & office hours,
get download links for video replays, plus...
Four fillable workbooks
Take action with guided worksheets
Membership to Slack group
Learn along with other OYW participants
To Slack group and links to updated content
I’m your instructor, Maggie.
I understand how hard it is to own your own business. You work tirelessly each day to maintain all the daily tasks, while simultaneously trying to plan for the future. It can be nearly impossible to take the time to develop your marketing strategy, especially when you feel like you never. have. the. time.
But I promise you - it is so worth it.
After discovering My Why for my business, I have the confidence and clarity to make decisions with ease because if it doesn’t support My Why, then I don’t pursue it. Having this clarity is freeing, and ultimately, it has allowed me to save time while growing my business in a manner that is true to me.
Own Your Why is a no-bullshit marketing program full of love, encouragement, and actionable steps.
You need this if you...
- Are a creative entrepreneur desperate to have dedicated time to focus on growing your business.
- Are ready to learn about how to establish a long-term marketing plan.
- Have gone to a few workshops that are perfectly Insta-worthy, but left you wanting more than just a full camera roll.
- Want guidance and to be held accountable to get the work done.
- Do better in small group settings and are ready to be an active and supportive participant to the others in the class.
I signed up for Own Your Why with Maggie without fully realizing what I was in for. What I expected was a good marketing lesson by someone I look up to in the industry & what I took away from the class was a completely new mindset on running my business and succeeding at it -- a concept I had previously been afraid of. If you have a business then you need to take this class. I promise you, you will not regret it!
– Chelsea, Chelsea Laine Francis Photography
I would describe Maggie's Own Your Why course by saying the heart of it was to get clear on the purpose of my business - the why behind my work and from that place of clarity, feel empowered to move forward with my business strategy. That clarity has become a new lens to market through - one that feels less contrived, less pushy and more honest, more myself. Maggie's course is also not just a 5-week intensive; it's full of reflecting questions, worksheets and resources that you can re-visit as your business evolves and will remain applicable and foundational. To other creative solopreneurs, I could not recommend this course enough.
– Melody, Melody’s Joy
I used to think marketing was using super precise keywords to trick people into buying products. After taking the Own Your Why course, I learned that marketing can be a very personal experience. Maggie's coaching led me to discover what my company truly stands for, which helped me create the voice for my entire brand. The experience has made an impact in all that I do, from posts on Insta to my direct interaction with clients. Maggie is ingenious, genuine and very in-the-know – the class is a must take!
– Denise, Love Ding
To recap, here's what you'll get:
- A clear understanding of Your Why and how it's the most powerful weapon you'll have for your business.
- An action plan of how to authentically connect with your dream customer.
- A solid grasp of marketing foundations and how to apply them to your business.
- An Introspective Marketing Plan to not only achieve your next big business goal, but to use as a repeatable framework to use for years to come.
Your weekly schedule:
Monday: Live class via Skype (11am CST / 12pm EST)
Tuesday: Recorded video and recap email with slides + homework emailed to students
Thursday: Virtual Office Hours via Skype chat (10-11am CST and 7:30-8:30pm CST)
Once you register, you’ll receive an email with a few resources for you to explore before our first class meets. You’ll also get access to the Slack channel to start communicating with the other students prior to the first class.
Don't wait, secure your seat today!
Registration is currently closed. If you want to be the first to know when registration re-opens in summer 2017, add your name to the waitlist below.
F . A . Q. s
What if I haven’t launched yet?
Perfect – we’ll get you ready!
What do I need to bring with me to class?
Your favorite pen/pencil and notebook to take notes. You’ll receive all slides & workbooks for homework the morning after each class.
What if I can’t make it to the class on Monday?
No worries! Each class will be recorded, and the video, along with the slides and worksheets, will be emailed to students each Tuesday morning. While it is ideal for you to attend the class live, I completely understand that life gets in the way, so you’ll still receive all the materials!
Are there any extra costs?
Not at all!
What if I need support after the class?
I host weekly Virtual Office Hours (open to anyone) every Tuesday 10-11:30am CST and Wednesday 5:30-7pm CST on Skype chat: @maggie.gentry.miller and on Gchat: firstname.lastname@example.org. If you’d like more personalized attention, then I’d love to chat with you about becoming a MaggieGentry client.
Although I’m certain you’ll gain incredible insights that will last you for years to come, if you attend the first class and realize it’s not for you, then I will offer you a full refund. No hurt feelings, and no crazy hoops to jump through. You have until one full week after the first class to let me know that it’s not working out, and I will send you a 100% refund.
STILL NOT SURE?
I get it! It’s a lot of money and time to invest in your business, so how can you be certain this is right for you? Here are some things you may be thinking:
I’m a few years into my business, do I need this?
Yes, you’ll hear me say this, but marketing is a constant experiment and you must be willing to always adapt and change. With that in mind, it’s a great class for any creative entrepreneur, regardless of what stage of business you’re currently in.
How do I know these strategies will work for me? I’ve spent money on other marketing e-courses and challenges before and wasn’t happy with the results?
This is not about tricks and quick fixes. The content we cover is about marketing foundations to help you grow a healthy business from the inside out. We start with your core values and build from there, so this is about building your business with intention using marketing principles that have been taught in university classrooms for decades.
All of this talk of marketing strategy is pretty general, couldn't I find all of this with a quick Google search?
Feel free to sift through all the materials online, but with Own Your Why, you get my expertise (BBA in Marketing, plus 7 years of marketing experience) in a condensed version that's structured to give you significant personal attention from me. Not only that, but you will walk away with a step-by-step plan for how to achieve your next business goal.
It is My Why to see you succeed. And you can only be successful if this is truly a good fit for you, so if you have any lingering questions, I’d love to hear from you. Email me directly at email@example.com, and let’s make sure it is exactly what you need.